Some events go beyond celebrating a passion. They connect it with history, art, and the character of a region, turning it into a truly memorable experience. The “Coppa della Perugina” is one of these. Since 1924, the roads of Umbria, in central Italy, have welcomed a gathering that captures the elegance and allure of the past.
Here, Eberhard & Co. finds a natural expression of its values, confirming its role once again as Main Sponsor and Official Timekeeper for the 2025 edition. From May 8 to 11, the “Coppa della Perugina” unfolded as a journey through stunning landscapes and legendary cars.
For Eberhard & Co., this event is a meaningful way to renew its longstanding connection with the world of classic motoring. The final day – Sunday, May 11 – marked the arrival of the participants in San Sisto, at the Bartoccini jewellery, an official Eberhard & Co. retailer. The historic re-enactment began there, including a driving skill trial followed by the awards ceremony. The crews were honoured with the award of prestigious Eberhard & Co. chronographs: the Portoghese-Rubinie team, winner of the overall classification at the wheel of a 1967 Fiat 103 P Berlina 1100 R, and the Segale-Devoto team, victors of the historical reenactment, driving a 1933 Aston Martin Le Mans.
Amid the sound of engines and the ticking of hands that measured each moment of the competition, Eberhard & Co. continues to celebrate time not only by keeping it, but by shaping its timeless beauty.
